Winning Mark opens new online gallery

Winning Mark announces a new online gallery of direct mail and display advertising work. This enhanced portfolio, powered by SmugMug, allows us to better present our work. New features include the ability to view work at different sizes and see... Read more...

August 15, 2007 | Filed Under: Announcements, Direct Mail, Display Advertising | Permalink

Pollie-winning pig brings in voters for the Humane Society of the United States

During the 2006 election cycle, the Humane Society of the United States sponsored Arizona's Proposition 204, which would require that pigs and calves be housed in decent conditions. The measure, aimed at factory farming operations which keep animals in truly horrific conditions, prevailed despite being heavily outspent by the opposition. One of the priorities of this campaign was to ensure that pro-animal protection people made it to the polls. Some initial work showed that there was a real risk of the base missing the election. Read more...

June 18, 2007 | Filed Under: Direct Mail | Permalink

Here Are the Facts -Vote No on Constitutional Amendment 36

This piece is an example of the activist approach Winning Mark takes to voter and audience research. Whenever appropriate, we prefer to directly participate in the polling and focus group process. We believe there is a real value to having those who will ultimately be creating communication products in the room to understand firsthand the nuances of what respondents are saying. Read more...

June 2, 2006 | Filed Under: Direct Mail | Permalink

“Voter Advisory, Contains Actual Information” – Sam Adams for City Council

While Sam Adams was a first time candidate for public office, he did have some profile in the media and among insiders having served for 12 years as Chief of Staff to Mayor Vera Katz. This profile was not necessarily a plus: to the extent that voters were aware of him, the only things they knew about Sam were his reputation as a hardnosed technocrat serving a Mayor whose numbers had declined significantly and that, if elected, Sam would be the first openly gay City Council member. Read more...

June 2, 2006 | Filed Under: Direct Mail | Permalink

“Government Gone Wild” – Senate Democrat Leadership Fund

Some pieces are just plain fun. This Pollie Award-winner ended a campaign practically before it started. The campaign in question was between incumbent Democratic State Senator Peter Courtney and an opponent, Randy Franke, who was seen as the most serious threat to his long tenure.

Campaigning to Stop the Genocide in Darfur, Sudan

The Save Darfur Coalition recently launched "A Million Voices for Darfur", an ambitious grassroots campaign to educate Americans about this humanitarian crisis and to generate one million postcards to President Bush asking him to lead the world's response to stopping... Read more...

February 24, 2006 | Filed Under: Direct Mail, Featured | Permalink

Exxpose Exxon Campaigns at Congressional Energy Hearing

Winning Mark client and advocacy campaign 'Exxpose Exxon' was featured on the cover of the Washington Post November 9th, 2005. Winning Mark provided direct mail production and design and our partner M+R Strategic Services provides the Website and e-campaign services... Read more...

November 9, 2005 | Filed Under: Direct Mail, Featured, Issue Advocacy, Web | Permalink

Falcon Schools, Colorado Springs

El Paso County’s Falcon School District 49 is one of the fastest growing school districts in Colorado. Located in Colorado Springs, every one of the district’s schools were at or above capacity, with over 20,000 new students expected over the next 10 years. The problem? Colorado Springs notoriously anti-tax voters had rejected a number of funding measures to ease the overcrowding and build for the future. Working closely with campaign manager Kjersten Forseth, Winning Mark devised a direct mail and radio program that connected the urgent needs of the schools with the basic value of public schools to the community. The result was an upset victory after previous defeats. Read more...

November 2, 2005 | Filed Under: Direct Mail, Public Financing | Permalink

Vancouver, Washington Parks

This successful Winning Mark campaign established a permanent taxing district to maintain new parks in Clark County, one of Washington's fastest growing areas. As a result of this winning measure, over 30 local parks and 5 regional parks will be built over the next 8 years. Read more...

June 8, 2005 | Filed Under: Direct Mail, Public Financing | Permalink