Blog Archives: Our Work
Video rallies support for Safe Chemicals Act
Join Safer Chemicals, Healthy Families in the fight to protect families from toxic chemicals. The organization released a video today outlining why exposure to toxic chemicals is a real health threat and why we should support legislation regulating those chemicals. Read more »
Posted by Annie Hundley on June 8, 2010
Working with the Environmental Defense Fund to Ensure a Clean Energy Future
Over the past six months, the Environmental Defense Fund (EDF) has been engaged in an ongoing effort to encourage members of Congress all over the country to support a cap on carbon pollution that would help put Americans back to... Read more »
Posted by Claire Stein-Ross on July 3, 2009
Winning Mark Client Wins National Award for Community College Campaign
Congratulations to our clients and friends at Portland Community College! They just won a prestigious national award for their work on the $374 million bond package that was approved by voters this past November. Read more »
Posted by Leslie Taylor on April 30, 2009
Ad for Sierra Club Helps Swing Ohio
In the swing state math of Presidential elections, no state has been more pivotal than Ohio, and the 2008 election was no different. Our client was Sierra Club, and our objective was to deliver a message that would be consistent... Read more »
Posted by Claire Stein-Ross on December 10, 2008
A Whole New Level of Voter Guides
In states with ballot measures, General Election ballots can be long and confusing. Of great concern to progressive advocacy and labor groups is the fact that some of the most obscure and benign-sounding measures can be the most damaging: the... Read more »
Posted by Claire Stein-Ross on December 2, 2008
Linking Environmental Progress to Campaign Success
Oregon Climate PAC is a new face on the political scene, created to provide a way to directly forward several goals: elect environmentally-minded candidates; raise the profile and centrality of the environment and climate change among elected leadership – in... Read more »
Posted by Claire Stein-Ross on December 2, 2008
"Persuasion Army" Leads to the Biggest Animal Protection Victory in History
California’s 2008 Proposition 2, sponsored by the Humane Society of the United States, requires humane treatment of animals currently confined in cruel conditions on factory farms. We knew that the opponents of Prop 2 would spare no expense in spreading... Read more »
Posted by Claire Stein-Ross on November 30, 2008
"The Mother of All Election Porn": Yes on Measure 49
Yes on Measure 49 was a nationally significant campaign to roll back Measure 37, the nation’s most damaging “takings” law, which passed in 2004. We served as mail vendor and co-general consultants to the campaign, which turned a 39% -... Read more »
Posted by Claire Stein-Ross on November 12, 2007
"Someone's Counting On You": The Humane Society of the United States
While the Humane Society of the United States is a force to be reckoned with in the advocacy world, its potential strength and reach from a campaign perspective is just being realized. With an average of 25,000 members per congressional... Read more »
Posted by Claire Stein-Ross on March 1, 2007
Million Voices for Darfur
We are very fortunate to only work for clients and causes in which we believe; some projects, however, are particularly close to our hearts. In early 2006, the Save Darfur Coalition was looking for a way to raise the profile... Read more »
Posted by Claire Stein-Ross on July 3, 2006
"Here are the Facts": a Targeted Direct Mail Approach
The No on Constitutional Amendment 36 Campaign opposed an initiative instituting a state constitutional ban on gay marriage in Oregon. Our work for No on 36 is an example of the activist approach Winning Mark takes to voter and audience... Read more »
Posted by Claire Stein-Ross on January 3, 2005
Pollie-Award Winning Piece Increases Awareness and Protects Kids
Our piece for Protect Montana Kids had two goals: to increase awareness of the dangers of secondhand smoke, and generate volunteers and IDs for future use. The timing and content of the piece was informed by the knowledge that the... Read more »
Posted by Claire Stein-Ross on December 10, 2004
No on 35
Measure 35, a limitation on medical malpractice awards, is one of several statewide tort “reform” measures that Winning Mark has worked to defeat -- and it certainly was an uphill battle. Not only were we outspent nearly 3 to 1... Read more »
Posted by Claire Stein-Ross on December 3, 2004
Stop the Repeal: A Two-Pronged Mail Strategy
This campaign’s origin was in a Winning Mark campaign a year earlier, which instituted a temporary local income tax (ITAX) to fill the gap left by unconscionable state funding cuts. That campaign's success was covered nationally, including in the New... Read more »
Posted by Claire Stein-Ross on November 28, 2004
"It's the Montana Way of Life": Spreading the Conservation Message in a Red State
Brian Schweitzer was the top of the ticket in an unusual resurgence of state Democrats in a red state (Winning Mark also did some Montana legislative work in the same election). Montana Conservation Voters hired Winning Mark to do independent... Read more »
Posted by Claire Stein-Ross on November 14, 2004
"Government Gone Wild"
This Pollie Award-winner ended a campaign practically before it started. Randy Franke was seen as the most serious threat to incumbent Democratic State Senator Peter Courtney’s long tenure. This race was immediately after a redistricting that meant much of Courtney’s... Read more »
Posted by Claire Stein-Ross on August 7, 2004
Turning Around "A Losing Proposition"
Thanks in large part to our friend and colleague Tom Novick’s work with the Alaska Conservation Voters, the Anchorage Town Assembly had achieved a pro-conservation majority. This was a considerable shock to Anchorage’s well-established development and business interests. In fact,... Read more »
Posted by Claire Stein-Ross on August 7, 2003
A "Stunning" Victory for Open Space
Using direct mail as its only paid voter persuasion, this 1995 campaign’s 60% to 40% victory was termed “stunning” by The Oregonian. It followed the 40%-60% defeat one year earlier of an almost identical measure. The unorthodox “stealth” strategy developed... Read more »
Posted by Claire Stein-Ross on February 21, 2003
